The Fort St. John Flyers are hosting a family skate tomorrow at the North Peace Arena. The event will be held from 5-6 p.m. Among the many on hand will be Santa Claus as he’ll be greeting those in attendance.At the conclusion of the event pizza, other munchies and juice will be served for those that take part.The Flyers next game comes on January 2 in Spirit River. The next home game is scheduled for January 5 against the Dawson Creek Canucks.- Advertisement –
How OKR’s Completely Transformed Our Culture What Nobody Teaches You About Getting Your Star… Creating a high-quality product is just one part of building a profitable business. The reality is that a myopic focus on product development can ultimately prevent you from achieving your business goals. Unfortunately, this notion is one that many growing companies don’t understand until it’s too late.For most companies — and all early-stage startups — getting the most out of every dollar and hour is critical to survival. It’s tempting for many founders, especially those with engineering or other technical backgrounds, to adopt a build-first mindset. They hope a well-made product will be all they need to succeed.To be fair, this isn’t the worst approach. Inevitably, your product will be at the heart of your value proposition, and an early focus on building it can pay dividends down the road. But if you’re hoping for any sort of long-term business success, you must strike a balance between product development and three equally important areas: marketing, customer service, and human capital management.1. Consumers can’t buy a great product if they don’t know about it.Marketers often like to say that nothing kills a bad product faster than good marketing. Thanks to the ubiquity of the internet, information travels faster than ever, and customer experiences with your product — good or bad — can go viral in an instant. This means that companies selling bad products will have a harder time convincing customers to buy them.It also means that if you’ve built a product you genuinely believe in, good marketing can lead to explosive growth by amplifying word of mouth. Jennifer Tomlinson, senior manager of channel marketing at Microsoft, says, “The graveyard of failed businesses is full of companies that had excellent products and services [but] failed because the people running them didn’t pay enough attention to marketing.” Prioritize marketing early, and you’ll stay out of the graveyard. Fortunately, martech can help with that. Today’s customers look for proof that you know them before buying. Martech tools can aid in your efforts to give customers a personal experience with your brand. For instance, some systems use AI to help segment and highly personalize your emails to customers, recommending the right time of day and best tone of voice to use for various audience segments. If you’re a small business working with a small marketing budget, don’t fret. Focus on finding a martech solution that solves a niche problem rather than an all-in-one product. If you take the latter route, you could end up spending more — and getting more features than you’ll actually use.2. Customer service is a bigger draw than product innovation.If you spend as much time focusing on meeting customers’ needs as you do on product development, you can turn customer service into a powerful differentiator for your company. That’s critical, as 88 percent of customers prioritize customer service over innovative products when deciding whether to do business with a company, according to a study conducted by Harris Interactive.Truly prioritizing customer service may even mean that you ultimately refer a prospective customer to a competitor because your product isn’t ready yet. Doing whatever it takes to give people a positive experience with your brand can eventually pay off in the form of unwavering customer loyalty. In addition, there are numerous technologies that can help you provide customers with the service they’re demanding in 2019.For instance, chatbots allow your company to be more available to customers, providing the constant communication and access they demand. In fact, according to one study, 71 percent of customers prefer to solve problems on their own through self-service options online rather than having to get a live person on the phone. Chatbots and AI have risen in popularity as a means for improving customer service, allowing your business to assist a customer even when your customer service team is asleep. The bottom line: Customer service should be a top priority, and tech can help you prioritize it.3. Your people are your biggest value creators.According to a study commissioned by executive search firm Korn Ferry, human capital is more than twice as valuable to global economic growth as physical capital. Still, many executives fail to grasp how integral their human resources are to company success. It can be tempting to view employees as expenses rather than value generators; according to that study, many CEOs are guilty of this.But if you look at your team members as expenses to be minimized, you’ll never realize the potential value they could add to your business. Instead, create a culture that recognizes the important roles your employees play, and give your team the autonomy to solve problems and find more efficient ways to accomplish tasks. Offer employees the freedom to contribute in ways that stretch beyond what you pay them to do, and reward them for these unexpected contributions.One way to give team members more autonomy is to allow them some latitude in where and when they work. Cloud-based calendar management apps can help remote employees schedule meetings and coordinate tasks with on-site employees and clients. Meanwhile, messaging platforms like Slack, Kik, and WhatsApp can keep the lines of communication open and facilitate collaboration. Another way to acknowledge your employees’ value — and increase it — is to encourage team members to take advantage of educational opportunities such as conferences, workshops, and internal or external training programs.Whether you’re an entrepreneur working with a small team or overseeing product development at a Fortune 500, resist the “build it and they will come” mentality. Make an effort to give equal attention to these three business areas. You’re much more likely to achieve long-term success if you do. Related Posts Brad is the editor overseeing contributed content at ReadWrite.com. He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at readwrite.com. Tags:#customer service#growth#Human Resources#marketing#product#startup China and America want the AI Prize Title: Who … How to Make the Most of Your Software Developer… Brad AndersonEditor In Chief at ReadWrite
A day after the February 26 Balakot air strike, as Indian and Pakistani fighter jets were engaged in combat over the Naushera sector in Jammu and Kashmir, news filtered in of an Mi-17 crashing in Budgam. Six IAF personnel on board and a civilian were killed; among them was sergeant Vikrant Sherawat. With preliminary probe findings suggesting that the helicopter was shot down by India’s own ground-based air defence systems, Vikrant’s family feels cheated over being kept in the dark all these months — the IAF officers who brought his remains home had alluded to a “technical fault”.‘Facts hidden from us’At their house in Bhadani village here, Vikrant’s father Sri Krishan, 62, lies on a wooden bed, anguish writ large on the farmer’s face. “We had the right to know the circumstances in which he died. We don’t understand the politics. But it could be because of the elections that the facts were hidden from us. The way the Pulwama attack was politicised to seek electoral mileage, it seems the matter [friendly fire] was hushed up to avoid embarrassment to the government in election season,” says Mr. Krishna.Vikrant’s widow Suman says that a week after the incident, she had stumbled upon an article in a Hindi daily suggesting that the chopper was possibly hit by friendly fire. Kanta Devi, the late sergeant’s mother, says that a couple of his Air Force friends from neighbouring villages had also hinted at it, but advised her to keep mum in view of the political situation.Court of Inquiry The Court of Inquiry probing the incident is expected to submit its report in the next couple of weeks but until a definitive official version is shared with them, all Vikrant’s family has is information through the media.“News reports suggest the senior-most officer among those guilty is being transferred as punishment. I demand that all officers responsible for it be given strict punishment,” said Ms. Devi.
DA eyes importing ‘galunggong’ anew PDEA chief backs Robredo in revealing ‘discoveries’ on drug war But it was Creamline’s other import, Thai Kuttika Kaewpin, who did most damage, hitting 27 points to inflict the Perlas Spikers’ second setback in three outings.Creamline was ahead, 21-20, in the fourth until Kath Bersola and Dzi Gervacio scored back-to-back kill-blocks on Alyssa Valdez to take the upper hand.FEATURED STORIESSPORTSPrivate companies step in to help SEA Games hostingSPORTSPalace wants Cayetano’s PHISGOC Foundation probed over corruption chargesSPORTSSingapore latest to raise issue on SEA Games food, logisticsBut a Valdez retaliation and two errors in the row did BanKo Perlas in before Blanco hit the clincher. MOST READ LATEST STORIES ‘Rebel attack’ no cause for concern-PNP, AFP MANILA, Philippines—Creamline recovered from a lethargic opening set and a rough fourth frame to defeat BanKo Perlas, 23-25, 25-12, 25-17, 25-23, Sunday night in the Premier Volleyball League Reinforced Conference at Filoil Flying V Centre.Aleoscar Blanco fired the winning shot to finally end the Perlas Spikers’ last-ditch comeback attempt and ensure the Cool Smashers’ second win in three matches.ADVERTISEMENT Cayetano: Senate, Drilon to be blamed for SEA Games mess Catholic schools seek legislated pay hike, too Trending Articles PLAY LIST 00:50Trending Articles03:15‘Perla’ intensifies into severe tropical storm03:43Pagasa: LPA strengthens into Tropical Depression ‘Perla’02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games02:11Trump awards medals to Jon Voight, Alison Krauss Two-day strike in Bicol fails to cripple transport Private companies step in to help SEA Games hosting Sports Related Videospowered by AdSparcRead Next Ethel Booba twits Mocha over 2 toilets in one cubicle at SEA Games venue Veteran August Benedicto, Leonard Rondina banner Filipino finishers in Ironman 70.3 Don’t miss out on the latest news and information. View comments